Beauty in Full Throttle: Rustan’s Beauty Addict Launches Exciting New Promos
Sep 9, 2024 • Kyzia Maramara
Sep 9, 2024 • Kyzia Maramara
Whoever claims motorsport and beauty don’t mix clearly hasn’t been paying attention. Recent years have shown that women are just as capable on the racetrack as men, and brands recognize this shift. That’s why Rustan’s Beauty Source‘s racing-themed 12th annual Rustan’s Beauty Addict celebration, “Race Off to Beauty,” was such a brilliant fusion of two seemingly different worlds.
The exhilarating Beauty Con, launched on September 5th, featured beloved beauty brands offering “pit stop” style games, creating a dynamic and engaging experience. The event also united content creators, industry experts, and beauty enthusiasts for an exciting day of empowerment and inspiration. From September onwards, Beauty Addict members can enjoy exclusive perks, promos, and the opportunity to multiply their points and enter raffles for incredible prizes like business class flights, hotel stays, and even the chance to rent a Ferrari 488 Spyder.
Start shopping at Rustan’s The Beauty Source and take advantage of these promos for Beauty Addict members:
What can Beauty Addict members win? The Grand Prize winner will get a 4-days, 3-nights stay for two in the Executive Suite of The Ritz-Carlton, Dubai International Financial Center–inclusive of roundtrip Business Class flights, courtesy of Philippine Airlines. In addition, the Grand prize winner will also get the chance to rent a Ferrari 488 Spyder for a day OR enjoy the Caravanserai Desert Safari for two.
The second prize is a P100,000 shopping spree at Rustan’s The Beauty Source, and the third prize is a pair of His and Hers Apple Watch Series 9 with Sport Band.
On September 5th, Rustan’s Makati transformed into a thrilling beauty racetrack where luxury brands and motorsport collided. Top names like L’Occitane, Diptyque, CHANEL, Clarins, Anastasia Beverly Hills, and MAC set up interactive “pit stops,” offering visitors exciting games with product prizes. Meanwhile, the main stage buzzed with skincare talks and makeup masterclasses led by industry experts.
Adding to the high-octane atmosphere, local motorsport team Tuason Racing brought their racing simulators, allowing attendees to compete for exclusive beauty prizes. Jeanette Ipapo Tuason, the team’s Founder and CEO, inspired the crowd with her insights on female empowerment in the racing world.
There’s even a customized Rustan’s The Beauty Source Formula V1 racecar from Tuason Racing, proudly displayed at the Rustan’s Makati entrance. This eye-catching machine became the perfect backdrop for countless photos, encapsulating the unique fusion of beauty and speed that defined this remarkable event.
Visitors also got to experience rejuvenating activity booths from Belo Medical Group (Skin Analyzer), Dashing Diva (Basic Express Manicure), Emphasis Salon (Blow-Dry & Hair Styling), and Luxelle (Beauty Devices Demo).
As day turned into night, Beauty Addicts got to vibe to the beats of the country’s hottest hip-hop DJs—DJ Miaow, who lit up the afternoon, and DJ Nix Damn P, who took over from 6 PM—and fuel up with snacks and refreshments stationed throughout the event space. Philippine Wine Merchants at the Refilling station also offered a variety of beverages, from exquisite bubbly to refreshing craft beer.
The Rustan’s Beauty Addict event is made possible by Adventure International Tours, Philippine Airlines, Philippine Wine Merchants, and Tuason Racing, in partnership with Belo Medical Group, Dashing Diva, Emphasis Salon, Luxelle, and New Lounge.
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Kyzia spends most of her time capturing the world around her through photos, paragraphs, and playlists. She is constantly on the hunt for the perfect chocolate chip cookie, and a great paperback thriller to pair with it.
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