It’s that time of year again: Google’s Year in Search is finally here, and it’s serving a very revealing snapshot of what Filipinos obsessed over, stressed about, and couldn’t stop searching in 2025. From safety alerts and elections to demon hunters and the rise of AI, this year’s top trends paint a surprisingly accurate picture of the Pinoy internet psyche—equal parts anxious, curious, and extremely online. Here’s what we searched for the most.

Earthquakes

No surprise here. The unsettling wave of earthquakes that rattled the latter part of 2025 sent Filipinos straight to Google—both for real-time updates and for safety alerts. It’s probably one of the rare moments when Search doubled as both panic button and lifeline.

Halalan 2025 results

Sitting confidently at #2 overall, the Halalan 2025 results had the entire nation refreshing Google nonstop last summer. Midterm elections always spark conversation, but this year was next-level. 

Grow a Garden

Roblox also remains one of the most popular video games in the world, with its in-game variant Grow a Garden ranking top three overall, thanks to its popularity among Filipino youth.

“Humanize this” prompt

2025 was a massive year for AI, and Filipinos were clearly experimenting. Not only was Gemini AI the #1 most-searched AI tool (with ChatGPT at #6), but the phrase “humanize this” also cracked the list at #7. Translation: more Pinoys are using AI for work, school, passion projects, and probably turning stiff paragraphs into something that won’t get side-eyed by their boss or professor.

Squid Game

Still a cultural superpower. The comeback and series finale of Squid Game pushed it back into the global spotlight, and the Philippines was no exception. Ranking #6 overall, the show proved once again that when it comes to pop culture grip, it’s in a league of its own.

Kpop Demon Hunters

Filipinos absolutely ate up the South Korean animated hit Kpop Demon Hunters, making it the #2 most-searched movie of 2025, right behind Final Destination. Not only did we enjoy the movie, but we also streamed that soundtrack to death. “I was a ghost, I was alone (AH)!”

Alex Eala

2025 was a big year for Filipino pride, and homegrown pro tennis player Alex Eala led the charge. Ranked #1 among Female Personalities and #4 in Sports, the tennis star cemented her place as a national favorite. She joins Manny Pacquiao, who made a return at #2 in Sports.

Dionela

Turns out OPM is thriving online, too. Dionela topped the Male Filipino Personality searches, with “Marilag” proving unstoppable. He even outranked the year’s unofficial anthem, “Golden” from K-Pop Demon Hunters, which snagged #3 in Music. 

Here’s the full list of top search trends in the Philippines this year:

Overall Top Trending

1. Gemini AI
2. Halalan 2025 results
3. Grow a Garden
4. earthquake near me
5. women in STEM fields
6. Squid Game
7. digibooth
8. National ID
9. OKC vs Indiana
10. Khan Academy

News

1. Halalan 2025 results
2. earthquake near me
3. Maguad siblings
4. National ID
5. Senatorial candidates 2025
6. International Criminal Court
7. earthquake safety information
8. new Pope
9. LET results 2025
10. eGovPH

Sports

1. OKC vs Indiana
2. Pacquiao vs Barrios
3. NBA standings 2025
4. Alexandra Eala
5. FIBA Asia Cup
6. Wimbledon 2025
7. Premier Volleyball League
8. Golden State Warriors
9. Eurobasket
10. Tyrese Haliburton

Shows or Series

1. Squid Game
2. When Life Gives You Tangerines
3. S Line
4. Bon Appétit, Your Majesty
5. Ang Mutya ng Section E
6. Monster: The Ed Gein Story
7. Friendly Rivalry
8. How To Tame A Silver Fox
9. Head Over Heels
10. Forever After, Never Again

Songs

1. Tibok
2. Marilag
3. Golden
4. Multo
5. Nandito Ako
6. You’ll Be In My Heart
7. Dive
8. Die with a Smile
9. Gnarly
10. Opalite

Games

1. Grow a Garden
2. Sprunki
3. Blue Lock: Rivals
4. Arise Crossover
5. Minecraft
6. Jujutsu Infinite
7. Volleyball Legends
8. Hunty Zombie
9. Anime Adventures
10. The International 2025

Male Personalities

1. Andy Byron
2. Ed Gein
3. d4vd
4. Pope Leo XIV
5. Dionela
6. Tyrese Haliburton
7. Vince Dizon
8. Bronny James
9. Travis Kelce
10. Kendrick Lamar

Female Personalities

1. Alexandra Eala
2. Bea Borres
3. AJ Raval
4. Twice
5. Katherine Luna
6. Andi Eigenmann
7. Jo Yuri
8. Claudia Barreto
9. Jessica Sanchez
10. Mika Salamanca

Movies

1. Final Destination
2. Kpop Demon Hunters
3. Superman
4. Thunderbolts
5. Minecraft Movie
6. The Gorge
7. 28 Years Later
8. Conjuring
9. How to Train Your Dragon
10. Weapons

Farewells

1. Barbie Hsu
2. Emman Atienza
3. Pope Francis
4. Kim Sae Ron
5. Nora Aunor
6. Gloria Romero
7. Juan Ponce Enrile
8. Ricky Davao
9. Michelle Trachtenberg
10. Pilita Corrales

Korean Series

1. Squid Game
2. When Life Gives You Tangerines
3. S Line
4. Bon Appétit, Your Majesty
5. Friendly Rivalry
6. Head Over Heels
7. When the Phone Rings
8. Dear X
9. Physical: Asia
10. Genie, Make a Wish

AI-related Searches

1. Gemini AI
2. DeepSeek
3. Claude
4. BLACKBOX.AI
5. LMArena AI
6. Verse
7. “Humanize this” prompt
8. ChatGPT
9. Veo 3
10. Nano Banana

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