Who says skincare is just for the face? Your whole body deserves to be pampered and given the attention it deserves. After all, it’s our first line of defense against the outside world. Thankfully, Cetaphil has got it down to science. Did you know that boosting your skin’s moisture barrier with 15 essential ceramides can make a huge difference? Get ready to become a skin expert at Cetaphil’s National Healthy Skin Mission (NHSM): Skin Academy. In partnership with Watsons and SM Beauty, the leading destination for skin care and beauty, Cetaphil is set to host a month-long activation beginning on August 1, 2024, at SM Makati.

Your skin needs 15 essential ceramides

Did you know you can boost your skin’s 15 essential ceramides? These 15 ceramides will help maintain your skin’s moisture barrier, which is important because a healthy moisture barrier is essential for overall skin health and function. This protective layer acts as the skin’s first line of defense against environmental stressors, pollutants, and harmful microorganisms while also helping to retain moisture within the skin.

This year’s NHSM takes you behind the scenes of skin science to learn more about ways you can improve your skin’s moisture barrier with the 15 essential ceramides and to reveal how Cetaphil’s advanced formulations cater to a diverse range of sensitive skin needs.

Because skincare isn’t a one-size-fits-all solution

In an age of online skincare misinformation, Cetaphil aims to cut through the noise with the Skin Academy. Viral, trending skin-care tips are bound to be based on anecdotal evidence or misconceptions. Without proper vetting by professionals, such advice can lead to harmful practices that damage the skin’s moisture barrier or exacerbate existing issues. These one-size-fits-all solutions often ignore the fact that skincare needs vary greatly among individuals based on specific concerns.

Additionally, following unverified advice might lead people to neglect essential skincare practices or abandon treatments prescribed by dermatologists. This can result in worsening skin conditions or delayed proper treatment.

Visit Skin Academy at SM Makati and consult with professionals

At the Skin Academy, experts will be on hand to offer practical skin tips and share the latest in sensitive skin research on how to keep skin healthy with the full range of Cetaphil products (Cetaphil, Cetaphil Bright Healthy Radiance, Cetaphil Baby, Cetaphil Pro-AD and BENZAC) that can help you achieve up to 10x skin hydration after first use, demonstrating the brand’s commitment to science-backed skincare solutions.

Guests can learn their skin type and needs and book a consultation with professionals at the Skin Quiz area. They can also try out Cetaphil products at the activation booth and discover firsthand why Cetaphil remains the trusted choice for dermatologists and sensitive skin care users alike.

Cetaphil is also offering an initiative where anyone can swap ANY brand of their old cleanser for a new 60 ml Cetaphil cleanser.

So don’t miss this opportunity to unlock the secrets of healthy, radiant skin because our skin deserves the science-backed care that only Cetaphil can provide. Don’t forget to drop by Cetaphil’s National Healthy Skin Mission: Skin Academy at SM Makati (in front of Starbucks) until September 1, 2024!

For more information, visit Cetaphil’s website.

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