Shopee 10.10 Brands Festival 2024: New Features of Shopee Mall

In this age of the digital shopping revolution, Shopee is leading the way for brands to expand their reach and achieve sustained growth. Supported by Shopee Mall’s innovative platform features, Shopee ensures a seamless shopping experience that strengthens brand connections and fosters customer loyalty.

Continuous growth and expansion of Shopee Mall

At the first-ever Shopee Brands Summit, the e-commerce platform announced a more than 20% increase in orders on Shopee Mall, its premium retail space reserved for brand owners and authorized distributors, compared to the past year.

Shopee Mall offers a dedicated platform where online shoppers can discover authentic, high-quality brand products, easily identified through a distinct label on the shop’s profile page and product listings.

Since its launch in 2017, Shopee Mall has expanded its roster of brands to include popular favorites like L’Oreal, PUMA, Nintendo, and Italian make-up brand KIKO Milano. By working with brands to offer users exciting product launches and exclusive deals over the upcoming 10.10 Brands Festival, Shopee Mall is poised to continue being the go-to brand e-retailer for Filipino shoppers.

Shopee Mall’s enhanced features

Recognizing that trust forms the core of strong brand and buyer relationships, Shopee has made strides in enhancing its customer journey, adapting to Filipinos’ evolving needs, and strengthening trust in online purchases.

3x money-back guarantee for product authenticity. For 77% of upper- to middle-income Shopee users, product authenticity is the most important attribute in an online mall. Reaffirming its dedication to authenticity, Shopee requires brands under Shopee Mall to undergo rigorous verification and tripled its money-back guarantee to ensure every product sold is 100% authentic.
Extended return and refund window to 15 days. Shopee Mall has an extended return and refund window to 15 days — which is double the platform’s initial 7-day return and refund period — to provide buyers added reassurance that their purchase will be satisfactory.
On-time delivery guarantee. Shopee Mall ensures fast and reliable delivery, as well as regular discounts and free shipping vouchers for the best delivery rates.
A fresh new look for the Shopee Mall interface. With a revamped Shopee Mall interface to improve product and brand discoverability, along with the app’s signature seamless and secure checkout experience, Shopee’s enhancements enable brands to broaden and deepen their connections with buyers.

“Shopee Mall aims to help brands build lasting relationships with our users by providing a dynamic and trusted platform where both can thrive. We believe in empowering brands to elevate their presence and deliver exceptional shopping experiences,” said Vincent Lee, Head of Shopee Philippines.

Bringing the best brands closer to Filipino shoppers

Shopee’s commitment to delivering an enjoyable shopping experience has attracted a diverse user base and proven to be a strategic platform for brands to expand their reach and drive sales. Successful partnerships with PUMA and Nintendo demonstrate how Shopee’s innovative features and robust support have enabled these brands to thrive in the competitive e-commerce landscape.

Upon partnering with Shopee, sports apparel brand PUMA has significantly increased their brand visibility and broadened their customer reach, enabling them to strategically position themselves alongside other competitors in the market. Shopee Live has proven to be an indispensable tool for the brand in engaging sports enthusiasts, driving exponential sales growth for PUMA during each livestream.

“The key difference for us is the exceptional support from the Shopee team,” remarked Javier Sabarre, Assistant Manager for E-Commerce Marketplace at PUMA. “And we anticipate sustained growth over the coming years through our continued partnership.” Sabarre highlighted that Shopee’s operational support has strengthened their customer-centric strategy, as demonstrated by the remarkable fourfold growth in their business since entering the e-commerce sector in 2022.

Gaming giant Nintendo opened its Philippines Official Store on Shopee in November 2023, and continues to see rapid growth as one of the platform’s top gaming brands. Their presence on Shopee Mall, and use of the platform’s engagement features and promotion tools, drove excitement among the brand’s fans, especially when coupled with attractive brand offers. Nintendo also actively leveraged Shopee Live and Shopee Video to deepen their relationships with the local gaming community and capture new audiences.

You can expect the following brands to have big discounts during Shopee’s 10.10 Brands Festival: