Don’t you just love an item when it’s fun, versatile, and actually useful? Bag charms have risen in popularity over the past year. We love our beloved anik aniks like they’re an extension of our personalities, but let’s admit, they’re often pricey trinkets with no real purpose aside from being eye candies. That’s why it’s always a delight to come across cute and functional bag charms.

Casio’s new BGD-10 Series drop is a two-way wristwatch-or-charm design that features a playful square-bezel watch and its own adorable holder — basically a bag charm that finally earns its spot on your tote.

A watch you can wear or turn into a charm

The BGD-10 Series is the kind of thing we’d be willing to spend our adult money on. It’s a convertible accessory that lets you wear it on your wrist or pop out the square watch face and place it into a heart-shaped holder from the BABY-G+PLUS line.

It lets you switch things up based on your mood, your OOTD, or your vibe for the day. Wear it, clip it on your bag, whatever goes! You get bang for your buck since you can show it off in two entirely different ways. Isn’t that the most unique and functional bag charm ever?

Aside from keeping time, the watch features pixel-art animations that pop onto the screen with a button press. There’s even a tiny heart that appears when the LED backlight turns on.

And if you’re the type who over-personalizes everything, you can decorate the holder with stickers or charms to turn it into a full-on conversation piece.

This cute Casio BGD-10 Series retails online and in stores for P5,180. Get a closer look here:

BABY-G+PLUS must-have collabs

ICYDK, the BGD-10 lineup also includes adorable collab editions that are too cute to gatekeep. There’s the KUROMI model (P8,510), which was released for BABY-G’s 30th anniversary. This playful version highlights KUROMI artwork and includes a purple pendant holder and themed stickers for customization.

The Powerpuff Girls model (P8,510) was created for the 25th anniversary of the iconic trio. It features the heroes in their signature colors and a pink heart-themed holder engraved with the Powerpuff Girls in action.

Only one question remains: Which one are you getting for yourself?

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