The Philippines is rich in biodiversity—a well-known fact among Filipinos, given the stunning mountains, forests, and greenery that surround us. However, many remain unaware of the unique and rare species that actually lurk within these ecosystems. With rapid environmental changes happening right before our eyes, simply becoming aware of our wildlife is already a step toward protecting it.  Luckily, with these 8 Philippine biodiversity content creators, we can equip ourselves with knowledge:

Celine Murillo

Celine Murillo is popularly known for her rich storytelling about Philippine biodiversity on social media, with over 700,000 followers on TikTok. In 2022, she started creating content about the country’s flora and fauna and has earned the title of “green-fluencer.” Her advocacy for environmental conservation surfaces as she brings indigenous trees and wildlife into the spotlight. With her conversational approach in her videos—often combining Tagalog, English, and regional languages—she was able to share more about the country’s biodiversity to a wider audience. 

Ethan Hernandez

Beyond content creation, Ethan Hernandez is a licensed forester and an assistant professor of Forest Biological Sciences at the University of the Philippines, Los Baños. Through his videos on native trees, plants, and ecosystems, he strives to make forestry more accessible and easier to understand. His passion for the field began during his own studies at UPLB, where he first discovered the depth and importance of forestry. With a degree that remains unfamiliar to many, Ethan’s journey as a biodiversity content creator comes full circle—transforming from a student uncertain about the discipline into an advocate who now shares his deep appreciation for forestry with a wider audience.

Wildlife Matters

Wildlife Matters, founded by Jazz Torres Ong, is a nonprofit organization dedicated to wildlife education and conservation. Its content highlights reptiles, amphibians, and insects—often explaining whether these species are poisonous and if they face the threat of extinction. Beyond digital education, the organization also leads outreach and rescue programs focused on snake awareness, proper handling, and snakebite management, helping communities better understand and coexist with wildlife. 

Renzo Maano

Renzo Maano is a travel and wildlife filmmaker specializing in documentary content showcasing the beauty of aquatic and marine ecosystems. He is known for his visual storytelling approach and cinematic aesthetic that brings underwater and water-based biodiversity to life. 

Kalikasean

“Kalikasean” by Sean Manalo combines environmental advocacy with digital storytelling to create compelling educational content about ecology and biodiversity. His work focuses on raising awareness about environmental issues while educating audiences on ecological principles and conservation. 

Lokalpedia

“Lokalpedia” by John Sherwin Felix documents Philippine food biodiversity and culinary heritage by highlighting native and traditional ingredients found in local communities. In his reel series called Sangkap Series, he explores the connection between biodiversity and food culture while showcasing the importance of indigenous and heritage food systems. At the same time, he aims to bring awareness about the endangered ingredients of Filipino cuisine. 

Romblon Wildlife

Numerico Lloyd Fabrigar’s “Romblon Wildlife” focuses exclusively on documenting and promoting biodiversity awareness for species found in Romblon Island, many of which are endemic to the region. His work emphasizes the unique bird species in the region. Through dedicated biodiversity education, he works to increase awareness and conservation efforts for the island’s natural heritage.

Hello Birdie PH

Hello Birdie PH by Camille King combines bird watching and bird photography with scientific classification, making diverse Philippine bird species known by many. Through visual documentation and informational public materials, she raises appreciation for the country’s bird biodiversity and encourages others to explore and protect these species.

Just as diverse as the life thriving in our Philippine forests, this variety of content creators and their different niches go beyond entertainment—they provide knowledge that deepens our understanding of why protection is essential. Supporting them means more than sharing information online—it transforms awareness into a collective responsibility, strengthening our commitment to biodiversity conservation.

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