Coffee lovers, rejoice! Coffee Bean & Tea Leaf (CBTL) is celebrating a major milestone—21 years of brewing and creating lasting memories with Filipinos. To mark this special occasion, they’re launching a collection of limited-edition bags, laptop sleeves, and tumbler bags that are sure to become instant favorites.

As they celebrate their 21st year, CBTL returns to their roots with the theme “A Story in Every Cup.” This theme carries what CBTL has worked for in the past two decades, meaningful stories and connections with their different communities.

CBTL 21st Anniversary Collection: New must-have bags

CBTL’s 21st Anniversary Collection features their iconic Multiway Bags in three exciting designs: the Midnight Multiway Bag (Black), the Granite Multiway Bag (Grey), and the Mauve Kit (Purple). The Mauve Kit includes a Mauve Bag and Tumbler. Each of these items can be redeemed for only 20 stamps!

Crafted with care and intention, this season’s Anniversary Collection embodies the different stories of the brand.

Midnight Multiway Bag: This sleek black bag with a reflective pattern is perfect for everyday use. It features multiple pockets, a laptop compartment, and a tumbler holder and can be used as either a backpack or a shoulder bag. The reflective Bean & Leaf pattern symbolizes their dedication to sourcing the top 1% Arabica beans and the finest top two leaves in a bud, highlighting the significant role of high-quality coffee and tea in their brand story.

Granite Multiway Bag: This versatile gray bag, which has their signature Bean & Leaf icon, is also designed for everyday use. It includes multiple pockets, a laptop compartment, and a tumbler holder and can be used as a backpack or shoulder bag. This neutral piece represents their dedication to various advocacies—from education to sustainability, music, and art—through partnerships with countless organizations to foster positive change.

Mauve Kit: This extra limited edition collectible, available in their signature colors, is perfect for daily use. The Mauve Bag features multiple pockets and adjustable leather straps, complementing the two-toned Mauve Tumbler. This paired item symbolizes the strong bond between the Brand and their Community.
21st Anniversary Merchandise

Multi-pocket Laptop Sleeve & Colored Brass Pens

To further celebrate this milestone, CBTL is also unveiling its 2024 Anniversary Merchandise, which is ideal for purchasing as gifts for family, friends, and loved ones.

The brand introduces a functional Multi-pocket Laptop Sleeve (Php 985), meticulously crafted to protect your 13-inch laptop. Featuring an array of thoughtfully designed pockets, it seamlessly organizes your accessories while maintaining a sophisticated look.

Another highlight of the collection is the stylish Colored Brass Pens (Php 195), available in light purple and dark purple. Each has intricate laser-engraved patterns that add a touch of elegance to every stroke.

These items are already available in select CBTL stores nationwide.

Coffee & Tea Cups

Of course, no collection is complete without a Coffee & Tea cup! Launching nationwide on June 1, 2024, this 16-oz glass cup with a bamboo lid and glass straw is perfect for your favorite iced coffee or tea. It is available in four unique designs for P490 each.

VersaTote Tumbler Bag in Eclipse and Moonlight

But wait, the anniversary celebration doesn’t end there! CBTL is excited to launch its first-ever collection of Tumbler Bags (P995). The VersaTote is a versatile tote bag crafted from high-quality polyester fabric. These water-resistant, insulated bags have a 40-oz capacity and feature multiple pockets and adjustable straps, seamlessly blending functionality with style for an enhanced everyday experience.

The VersaTote collection will be available in Luzon stores on June 15, 2024, and in Visayas and Mindanao stores on July 15, 2024.

Each of these collectibles has been thoughtfully created to reflect the brand’s legacy and its connection with the community.

U-Go FOUNDATION

At the heart of CBTL lies a commitment to giving back, and their anniversary celebration is no exception. This year, a portion of the proceeds from the 21st Anniversary Collection will be donated to the U-Go Foundation. These funds will support ambitious and promising young women in low-income countries, enabling them to pursue higher education through financial scholarships provided by individuals and corporations.

Celebrate with The Coffee Bean & Tea Leaf Philippines and immerse yourself in the rich stories behind every cup. Whether you collect stamps, enjoy the new seasonal drink, or purchase anniversary merchandise, there are countless ways to join the festivities.

This is a press release. Minor edits have been made by the 8List.ph editorial team.

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